Omega responds to this sentiment in the form of supportive statements from its CEO, Mr. This Omega x Swatch product has a retail price of less than $300 USD, probably making this the least expensive new Omega-branded timepiece that you can buy. That is part of the interesting thing here because Omega normally would not want to “cheapen” the luxury nature of its Speedmaster, which right now has a current entry-level price of over $7,000 USD.
#Omega watch professional
The Omega x Swatch Bioceramic MoonSwatch will debut as 11 versions which each take on the basic form of a classic Omega Speedmaster Professional Moonwatch case, but in budget form.
#Omega watch full
The hype machine is on at nearly full power. The game to get one for many people is already on. That makes sense because the barrier to entry for these products isn’t meant to be price but rather difficulty in finding one that is in stock. It is unclear if the watches will be available at both Omega and Swatch stores, but at this time, the Swatch website claims that only a selection of Swatch boutiques around the world will carry the products, and e-commerce will not be available to start. Both Swatch and Omega are promoting this product on their websites just a few days prior to the official sales launch, which will be March 26, 2022. So, in a sense, this is Swatch doing a collaboration with itself, and I suppose there is some ironic humor to that. Launching just a week prior to April Fool’s day, some of us had to do a double-take when we saw the crown on these watches with the “O x S” branding, which means “Omega x Swatch.” This is the terminology used today to signify collaboration products, often between unrelated companies, only in this instance, Swatch and Omega are part of the same parent company, The Swatch Group. So, if you can put up with actually traveling to one of the few Swatch and Omega brand boutiques that are selling these, you are going to be in for a fun wristwatch-wearing experience at Swatch watch prices. That said, there are an awful lot of versions to choose from, and it doesn’t appear as though these are a limited edition. After our recent period of watch market disruption, change brought about by the pandemic, the rise of hype watches, and, of course, the popularity of collaboration products, this Omega x Swatch Bioceramic MoonSwatch announced today actually makes a lot of sense - and a lot of them will be sold. Just a few years ago, none of us would have imagined that we would see a dual-branded Omega and Swatch timepiece collection that is an homage to the iconic Omega Speedmaster.
West Coast Watch Service Center provides a 1 year warranty for battery and movement service.It really does make watch writers like me happy to see the unexpected.
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Get a FREE estimate for your luxury watch HERE. We service OMEGA watches, among hundreds of other high-end brands and use only genuine replacement parts. We offer a full range of watch repair, and watch restoration services including: West Coast Watch Service Center has the reputation, expertise, and up-to-date equipment to handle your fine OMEGA watch with the utmost care. Well-known Omega models include the Seamaster, Constellation, Speedmaster, and Deville. Omega watches were the choice of NASA for the Apollo missions and was the first watch on the Moon in 1969. In 1999, Omega made history by introducing the first mass-produced watch incorporating the co-axial escapement, widely considered to be one of the most important horological inventions since the lever escapement. In 1947, Omega created the first tourbillon wristwatch calibre in the world with the 30I.
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